Interested in joining the White Tiger tribe?
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White Tiger PR is a boutique PR agency specialising in travel, leisure and lifestyle clients that delivers cohesive strategic advice, producing stand-out campaigns and impactful activations that bridge the gap between broadcast, traditional and digital media on behalf of our fabulous clients. Recent client wins mean that we are currently looking for an experienced and ambitious full time Account Director. Senior PR experience and in-depth knowledge of and interest in travel and lifestyle brands essential.
What sets us apart
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THE TEAM
Director-level resource
Most members of the team have extensive senior travel & lifestyle experience and a passion for integrated PR & content strategies, including broadcast media. Whilst travel experts, we always adopt a multi-disciplined approach and are a fantastic training ground for junior members of the team. The current opportunity will appeal to those who love all things travel-related and are committed to continuous learning to ensure the agency team and our clients are up to speed with the latest changes in the fast-paced digital and communications world. Google docs and other communication apps essential for remote working need to be second nature!
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KNOWLEDGE
Market specialists
Deep-rooted and in-depth understanding of a fast-changing market brings the opportunity to focus on brand differentiation. Whilst we are a travel specialist we also have lifestyle and leisure clients in the food and sports sectors which gives us access to niche media for relevant campaigns and dealing with such interesting subjects means no two days are ever the same.
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CROSS SECTOR & NEWSJACKS
Finding the media hooks
We find the stories across digital, traditional, social & TV that elevate brands to lifestyle, consumer affairs, news, profiling, and more. Newsjacking is a speciality of ours. It’s a fast-moving and fun working environment which collaborates effectively as a team even though we have all always worked remotely. You’ll need to be up to speed with the news agenda, well-read and have an interest in popular culture: any documents you produce must always be accurately and creatively presented.
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PROACTIVE & REACTIVE
Strategic & tactical plans
Our evolving communication plans are executed on time and on brief - analysing the evolving economic and market situation to prioritise messaging and channels. We value those with a strong attention to detail and a desire to find and execute original, creative solutions. Solid experience of budgeting and time-management are crucial to White Tiger. Alongside your creative side, you’ll have good analysis skills, commercial acumen and a strong attention to detail to be comfortable producing proposals and reports using data gathered from a range of sources.
INTEGRATED SOLUTIONS
Broadcast wins
Our connections with leading production companies mean that our clients have been seen on TV across news, magazine shows, structured reality, documentaries and more, maximising exposure. This experience will broaden your own personal career and expose you to new PR adventures.
MARKET SENTIMENT ANALYSIS
On the pulse of the media
Auditing press coverage and consumer sentiment, our close connections with senior media contacts industry-wide brings awareness of latest stories of interest plus new and emerging media opportunities. We also find the time to produce research-based reports for our clients adding value to our relationships and providing valuable insights and information for the White Tiger team.
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SOLID FOUNDATIONS BUILD GREAT CAMPAIGNS
We are building a team that can gather information and create engaging content and impactful campaigns for a fabulous client list. Attention to detail is very important to us, as is project management skills that will not be phased by juggling multiple projects and deadlines.
HOME-WORKING
All of our team members work from home with regular team meetings in London for creative brainstorms. That doesn’t mean we don’t make time to socialise, but it does create flexibility in the way we work. This does mean you need to be savvy on remote working software and over-communicate to ensure the team is up to speed on all your activities. Being available to our clients will sometimes require working outside typical office hours, but just as we expect flexibility, we give it back. We do allow our team to work around important family commitments and as long as the work is complete, you are happy to travel and be present where required geographically when needed and are committed to White Tiger and our clients - this can be an incredibly rewarding and flexible role.
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If you have relevant experience, are looking for a change and like the sound of White Tiger PR and our exciting portfolio of leading clients, we are very interested in hearing from you as soon as possible.
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CURRENT VACANCIES
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Full time Account Director
Salary dependent on experience
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If you are interested in working with White Tiger PR, please contact us at whitetiger@whitetigerpr.com
telling us a little about yourself and we will send you more information about the current Account Director role.
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